Tag Archives: ceo
A Different Perspective…
By Leslie R. Wolff, A Marketing Curmudgeon
Are you a Smart Thinking CEO or a dumb one?
Take this questionnaire and find out.
“An inadequate chief executive officer’s time at the top is always too long no matter how short.” – Malcolm Forbes
A key result of this questionnaire is that you will have a better perspective of how you are viewed by all those individuals who interact with you and your company. Perhaps you don’t really care how you or your company are perceived. If that’s true there is no reason to take this exercise because you’ve already proven you are not only dumb but stupid as well and probably in a serious denial state of mind.
In today’s economy the answer to that will interest a lot of people (shareholders, customers, employees, vendors). The answer will impact (or infect) every aspect of your business and the public’s perspective of you. Do you really know if you’re a Smart Thinking CEO? Can you prove it? The questionnaire below will provide you with the answer. Don’t worry you don’t have to share it with anyone; it is for your personal edification. Continue reading